Product managers do not need to be a microphone for needs, but a translator for needs. No need for microphones The C-side products have always been user-centered, and the B-end products are also customer-centered. So what is user-centered? Is bulk sms service it what the user says, what should we do? The story of Ford tells us that users want a faster horse, but in the end what they offer is a car. If we did what users say, there would be no Fords. Even if users know what they want, they are prone to cognitive constraints and give limited solutions. In that era when no car is a carriage, the user's demand is a faster means of transportation, and what we need to do is to find a real solution through the user's "demand". Therefore, focusing on users or customers requires product bulk sms service managers to stand in the perspective of users, think about the pain points of users, and then solve this pain point through products.
Instead of being used as a microphone for needs, it is just to pass on the needs of users to research and development. Translating user requirements into bulk sms service product requirements is what a product manager needs to do. The dangers of needing a microphone If we blindly listen to the needs of users and fail to understand the real intentions of users, the resulting functional customers do not want it, and the company’s costs and resources are wasted in vain, especially for small companies. Such losses are very serious. In the early days when mobile phones were popular for texting, the use of landlines was more common than mobile phones. That was because bulk sms service some users pointed out that not everyone has mobile phones. But there is usually a landline at home, why can't the landline at home provide a function for sending text messages?
The company behind the landline, let the R&D team work overtime to make a landline phone that can send text messages. Full of joy, he recommended new bulk sms service functions to customers, and sold a lot of phones. After visiting customers later, they found that most consumers have never used this function at all, and now they are puzzled: why does no one use such a good function? Among them, a young customer reported: I was talking to my partner recently. Once I sent a text message to the partner from the landline at home. Unexpectedly, when the seven aunts and eight aunts at home came back and turned over the landline, they could see it. My SMS records, then, I don't use this feature. The company suddenly realized: Oh my God! I ignored that SMS is a private function, and no bulk sms service one wants to expose their secrets to the public, and then hurried back to the company to revoke this function urgently.